Privacy Policy

About Us

1. What Information Do We Collect?

We may collect personal information that is reasonably necessary to operate our business and provide our products and services.

1.1 Information You Provide Directly

1.1.1 Account Information: Name, email address, password and other information associated with your customer account.

1.1.2 Order and Transaction Information: Billing and shipping address, telephone number, products purchased, order history, delivery details, returns and refund information, and other information necessary to process your order. Payment information may be processed directly by our payment providers. We do not generally store complete payment card details on our own systems.

1.1.3 Communication Information: Information you provide when contacting us by email, telephone, online chat, contact forms or other communication channels, including the content of those communications.

1.1.4 Marketing Preferences: Your preferences regarding promotional communications, including whether you have subscribed to or unsubscribed from marketing communications.

1.2 Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

1.2.1 Device Information: IP address, browser type, operating system, device type and related technical information.

1.2.2 Usage Information: Pages visited, links clicked, approximate time spent on our website, referring website and other website interaction information.

1.2.3 General Location Information: Approximate geographic location that may be inferred from an IP address or other technical information.

1.2.4 Cookies and Similar Technologies: Information collected through cookies, pixels, tags and similar technologies used to operate, analyse and improve our website and, where applicable, support marketing activities.

2. How Do We Use Your Information?

We may collect, hold, use and disclose personal information for purposes reasonably necessary to operate our business, including:

2.1 To Process and Fulfil Orders: Process and fulfil purchases, process payments through our payment providers, arrange delivery, send order and shipping confirmations, manage returns, refunds and exchanges, and maintain transaction and accounting records.

2.2 To Provide Customer Service: Respond to enquiries, provide assistance with products and orders, resolve complaints and disputes, and communicate with customers regarding their orders or accounts.

2.3 To Improve Our Website and Services: Understand how customers use our website, analyse website performance, improve our products, services and customer experience, conduct business analysis and research, and identify technical problems and security issues.

2.4 For Marketing: Where permitted by law, we may use personal information to send promotional communications, provide information about products, offers and services, personalise website content and customer experiences, measure the effectiveness of marketing campaigns, and display relevant advertising. You can unsubscribe from marketing communications at any time by using the unsubscribe mechanism provided in the communication or by contacting us.

2.5 For Legal, Security and Business Purposes: We may use or disclose personal information where reasonably necessary to comply with applicable laws and legal obligations, prevent, detect or investigate fraud, misuse or security incidents, protect our website, systems, business and customers, establish, exercise or defend legal claims, respond to lawful requests from government or regulatory authorities, and facilitate a sale, restructure, merger or other transfer of all or part of our business.

3. AI and Automation Tools

3.1 We may use artificial intelligence (AI), automation tools and third-party technology platforms to assist with customer service, marketing, website functionality and business operations.

3.2 Where these tools process personal information, we take reasonable steps to ensure that information is handled only for legitimate business purposes and that the amount of personal information provided is limited to what is reasonably necessary for the relevant purpose.

3.3 AI and automation tools may be used to assist with customer enquiries, content creation, marketing analysis, business administration, workflow automation and other operational activities.

3.4 Third-party AI and technology providers may process information in accordance with their own privacy policies, terms and applicable data processing agreements.

3.5 We do not intend to use AI or automated systems to make decisions about customers that would have a significant effect on their rights or interests unless permitted by law and any required protections are provided.

4. Who Do We Share Your Information With?

We do not sell your personal information.

We may disclose personal information to third-party service providers where reasonably necessary to operate our business and provide our products and services. These providers may include:

4.1 E-commerce and Website Providers: Platforms that host and operate our online store, including Shopify.

4.2 Payment Providers: Payment processors and financial service providers that securely process transactions.

4.3 Shipping and Delivery Providers: Australia Post and other couriers, freight companies and fulfilment providers involved in delivering customer orders.

4.4 Email and Communication Providers: Providers that assist us with customer communications, order notifications and, where permitted, marketing communications.

4.5 Analytics and Advertising Providers: Providers such as Google Analytics and other analytics, advertising and marketing technology providers that help us understand website activity and measure or deliver advertising.

4.6 AI and Automation Providers: Third-party technology providers that assist with customer service, marketing, administration, content generation, analysis and business operations.

4.7 Professional and Business Advisers: Accountants, legal advisers, insurers, technology consultants and other professional advisers where reasonably necessary.

We may also disclose personal information where required or authorised by law, or in connection with a proposed or completed sale, merger, acquisition, restructure or other transfer of our business.

5. Cookies and Tracking Technologies

Cookies are small data files stored on your device that help websites recognise your device, remember preferences and understand how the website is used.

5.1 Essential Cookies: Required for functions such as shopping carts, checkout, account functionality and website security.

5.2 Performance and Analytics Cookies: Used to understand how visitors use our website and help us improve its performance, including through services such as Google Analytics.

5.3 Functional Cookies: Used to remember preferences and settings and provide enhanced website functionality.

5.4 Marketing and Advertising Technologies: Used, where applicable, to measure advertising effectiveness, understand interactions with our website and provide or personalise relevant advertising.

You can control or restrict cookies through your browser settings and, where available, our website's cookie controls. Disabling certain cookies may affect the functionality of parts of our website.

6. How We Hold and Protect Personal Information

6.1 We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

6.2 Depending on the nature of the information and the systems involved, security measures may include encryption, access controls, secure hosting environments, authentication controls, monitoring, backups, security updates and appropriate administrative procedures.

6.3 Personal information may be held by third-party technology and service providers on our behalf.

6.4 No method of electronic transmission or storage is completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.

6.5 If we become aware of an eligible data breach, we will respond in accordance with our obligations under applicable privacy and data breach laws.

7. How Long Do We Keep Your Information?

We retain personal information for only as long as reasonably necessary for the purposes for which it was collected, including to provide services, maintain business and transaction records, resolve disputes, comply with legal and accounting obligations and protect our legitimate business interests.

7.1 Order and Transaction Information: Retained for the period reasonably necessary to meet tax, accounting, legal and business record-keeping requirements.

7.2 Customer Account Information: Generally retained while your account remains active and for a reasonable period afterwards where necessary for legitimate business, legal or security purposes.

7.3 Marketing Information: Retained while you remain subscribed or until it is no longer reasonably necessary for the relevant marketing purpose.

7.4 Website Analytics Information: Retention periods may vary depending on the analytics service and its configuration.

Where personal information is no longer required, we take reasonable steps to destroy or de-identify it, subject to legal and legitimate business requirements.

8. Your Privacy Rights

Subject to applicable Australian privacy law, you may have rights to:

8.1 Access: Request access to personal information we hold about you.

8.2 Correction: Request correction of personal information that is inaccurate, out of date, incomplete, irrelevant or misleading.

8.3 Marketing Opt-Out: Unsubscribe from direct marketing communications at any time.

8.4 Withdrawal of Consent: Where we rely on your consent for a particular activity, you may withdraw that consent, subject to any legal or other consequences that may apply.

8.5 Privacy Complaint: Make a complaint if you believe we have mishandled your personal information or breached applicable privacy requirements.

A request to delete personal information may be made where appropriate. However, we may need to retain certain information where required or authorised by law, or where reasonably necessary for legitimate business, legal, security or dispute-resolution purposes.

To make a privacy request or enquiry, contact: peter@infinityclocks.com.au

We will generally acknowledge and respond to privacy requests within a reasonable period and in accordance with applicable legal requirements.

9. Privacy Complaints

9.1 If you believe Infinity Clocks has mishandled your personal information, please contact us first: peter@infinityclocks.com.au

9.2 Please provide sufficient information for us to understand and investigate your concern.

9.3 We will investigate privacy complaints and respond within a reasonable period in accordance with applicable privacy requirements.

9.4 If you are not satisfied with our response, or if you prefer to make a complaint directly to the regulator, you may contact the Office of the Australian Information Commissioner (OAIC). Information about making a privacy complaint is available from the OAIC at www.oaic.gov.au.

10. Third-Party Websites and Services

10.1 Our website may contain links to third-party websites, applications or services.

10.2 Third-party websites and services operate independently from Infinity Clocks and may have their own privacy policies and terms. We are not responsible for the privacy practices of third parties.

10.3 We recommend reviewing the privacy policy of any third-party service before providing personal information.

11. Children's Privacy

11.1 Our website and services are intended for a general audience and are not specifically directed to children.

11.2 We do not knowingly collect personal information from children where prohibited by applicable law.

11.3 If you believe that a child has provided personal information to us, please contact us so that we can assess the situation and take appropriate action.

12. International Data Transfers

12.1 Infinity Clocks operates in Australia and our products and services are intended for customers in Australia.

12.2 Some third-party service providers we use to operate our business may be located outside Australia, or may store or process personal information outside Australia. These providers may include technology, e-commerce, payment, analytics, marketing, hosting and AI service providers.

12.3 Where personal information is disclosed to an overseas recipient, we take reasonable steps to ensure that the disclosure is handled in accordance with applicable Australian privacy law.

12.4 The countries in which personal information may be stored or processed can vary depending on the third-party services we use. Where practicable, we will identify relevant overseas recipients or countries in this Privacy Policy or through other appropriate notices.

13. Changes to This Privacy Policy

13.1 We may update this Privacy Policy from time to time to reflect changes to our business, technology, service providers, legal obligations or privacy practices.

13.2 When we update this Privacy Policy, we will publish the revised version on our website and update the Last Updated date.

13.3 Where required by law, we will provide additional notice of significant changes.

Privacy Complaints & Contact

If not satisfied with our response, contact the Office of the Australian Information Commissioner (OAIC):
Website: www.oaic.gov.au | Phone: 1300 363 992 | Email: enquiries@oaic.gov.au